Analysis Selling

Weekly Domain Name Sales Summary Jan 2 – 8, 2019

The first full week of 2019 was moderately strong in the domain aftermarket, with the sale of taxes (com) dominating in terms of large sales. For this reporting period I extended discussion of some of the trends I noted (see the Discussion section below).

The daily summaries section below summarizes each day in the format date, number of sales, average  price, median price, number of sales at or above $1000, and the total sales volume. It is followed by a listing of about a dozen domain names that attracted our attention. In some cases other brief comments are included. The NameBio database is used for all data presented here.

During the past week the number of sales per day ranged from 187 to 257. There were 200 or more sales on 4 of the 7 days in the reporting period. 

The highest average daily price was $1593 (heavily influenced by the sale of taxes in .com). The lowest average daily sale price was $488. 

The median daily sale price, a better measure of prices an individual investor is likely to encounter, ranged from $214 to $319.

The number of daily sales above $1000 ranged from 14 to 35. There were 20 or more sales above the $1000 level on 4 of the 7 days in the reporting period.

The daily sales volume ranged from a low of about $91k to a high of about $366k, the latter strongly influenced by the taxes sale. 

My personal favourite names from this week include BrightBucks (com), classy (io), congregate (org), cosmetic (de), efficient (org), enhance (net), ForceOne (com), geodesic (com), Go (holdings), GoLinks (org), host (city), humanize (net), identilock (com), NiceTown (com), OnlinePlayers (com), OurFood (com) QuickFit (com), RoboCat (com), summer (holiday), taxes (com), tech (ag), and WatchCoin (com).

Daily Summaries

Jan 2, 2019

238 sales, $966 average, $305 median, 35 sales>$1k, $230k total. Noted: enhance, XJS, humanize, SupportPeople (net); AEX (org); 6E (cc); summer (holiday); metalist, FinalGoal, NiceTown, NYCSoho, OK100, OurFood, GoodScore, FinanciallyFluent (com).

Jan 3, 2019

230 sales, $1593 average, $214 median, 25 sales>$1k, $366k total. Noted: taxes, ManageMyMoney, MineralSmart, WatchCoin, CupcakeDigital, PerimeterProtection, AboutTheDomain (com); efficient (org); classy, cartoons (io). Taxes dominates!

Jan 4, 2019

257 sales, $526 average, $251 median, 22 sales>$1k, $135k total. Noted: BeachGetaways, 900wan, logiway, ASDL, GWBush, symboliq, personalizar, Gcube, VoiceTesting, ForceOne (com); congregate, prelude-IDs (org); copyrights (net).

Jan 5, 2019

187 sales, $488 average, $224 median, 17 sales>$1k, $91k total. Noted: shango, geodesic, likers, foodness, RoboCat, BrightBucks, CleverMoney, OnlinePlayers, SavageNews (com); HUDclips, ArtSheffield, ISPNE (org); tech (ag). Likers (com) big drop. 

Jan 6, 2019

194 sales, $495 average, $215 median, 14 sales >$1k, $96k total. Noted: cosmetic (de); AAV (net); host (city); CaliforniaBeat (org); QuickFit, iCashback, web-kreation, MegaGen, arlie, natta, erizo, identilock, 89005 (com).

Jan 7, 2019

190 sales, $602 average, $319 median,19 sales>$1k, $114k total. Noted: penji, 650888, weddit, CashBit, TokenTrading, ParkPerfect, BuyDutchSeeds, TheBestApps, all-streaming-media (com); TMCE (org); BlueFin (net). 650888 sold good price!

Jan 8, 2019

251 sales, $974 average, $268 median, 25 sales>$1k, $245k total. Noted: 7525, NDVR, AMTech, GShield, StrategicGiving, CaffeinCreative, MobiVox, LieTi, framez, 88147 (com); Go (holdings); GCM (church); Team360, 8020 (de); LON, GoLinks (org).

Discussion

The first months usually start out strong in domain name sales, and the first week of 2019 was moderately strong with more than 200 sales on 4 of the 7 days in the reporting period, and more than $200k daily sales volume on 3 days. 

While .com dominated as usual, it was also relatively strong for .org and .net and also saw several noteworthy .de sales. 

While values for 6N .com domains have overall slowed in the last year or two, the $4351 sale of 650888 commanded a good price (the average sale  of 6N domains in last year was $451). 

Go (holdings) was  the highest sale ever in that extension (and the only significant one)! There were a few other noteworthy ngTLD sales including a four figure sale in the .church extension.

In the daily reports I kept the information as reflected in that daily report. Some sales are added to the database after the deadline and therefore do not appear. Keep in mind that only certain venues report sales to NameBio.  These venues represent a mix of wholesale (domain investor to domain investor) and retail (domain investor to end user) sales. The median sales price should be interpreted within that understanding. 

I urge you to read the full Daily Market Reports at NameBio. I would like to thank Michael and others at NameBio that make this valuable database freely available to the domain community. They recently announced new features and subscription plans for the service. These will make an already great service even more  valuable to domain investors and analysts.

Should you want to get my reflections on the NameBio reported sales on a daily basis follow me on Twitter @AGreatDomain.  In case you missed the preceding weekly report it is here. I will do another summary here in about a week’s time.

About the author

Bob Hawkes

Domain analyst and commentator with particular interests in quantitative analysis, new uses for domain names, nontraditional end users, and bridging the gap between the domain community and end users. Background in science, research, education, outreach and communications, as well as almost two decades running a small home-based business. My first domain name acquisition was 2001. I hold a modest domain portfolio with legacy, country code and new extensions. Based in western Canada, but my domain outlook is global! My goal is to provide fresh insights and an evidence-based balanced outlook on the domain industry.

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