Analysis Selling

Weekly Domain Name Sales Summary Feb 20 – 26, 2019

This is the weekly domain sales report (using NameBio listed data) for the 7 day period from Feb 20–26, 2019.

The daily summaries section below summarizes  each day in the format date, number of sales, average  price, median price, number of sales at or above $1000, and the total sales volume. It is followed by a listing of about a dozen domain names that attracted our attention. In some cases other brief comments are included. The data is based only on those sales of $100 and more.

Weekly Statistics

During the past week the number of sales per day ranged from 240 to 322, the highest values since we started this series. There were 250 or more sales on 4 of the 7 days in the reporting period. 

The highest average daily price was $720. The lowest average daily sale price was $486. 

The median daily sale price, a better measure of prices an individual investor is likely to encounter, ranged from $233 to $304.

The number of daily sales above $1000 ranged from 18 to 47. There were 20 or more sales above the $1000 level on 6 days in the reporting period.

The daily sales volume ranged from a low of about $120k to a high of about $195k, slightly higher than a typical week. No truly huge sales were entered in the database during this period.

My Favourites

Each week I identify some names that stood out for me because they were creative, in important niches, or otherwise interesting. While these are not exclusively the top sales from the week, most (not all) are selected from sales of $1000 or more.

My personal favourite names from this week include ArtRoom (com), Boston (furniture), BrandLock (com), car (to), ChefsKitchen (com), clever (org), eTransactions (com), fluent (org), founders (io), HappySleep (com), holocaust (net), HotBooks (com), iSoft (com), lazer (de), LiftLab (com), M6 (cc), MarkInternational (info), Mox (me), nebula (co), PlanetCannabis (com), sorry (org) and WordLand (com).

Daily Summaries

Feb 20, 2019

247 sales, $486 average, $250 median, 28 sales>$1k, $120k total. Noted: optimio, lazer, nordwerk (de); pelis24 (tv); car (to); commons (work); ChefsKitchen, ISOmetrics, BowtieMedia, HappySleep, RentRoof, eTransactions, FriendlyRoofing (com).

Feb 21, 2019

322 sales (>$100), $547 average, $245 median, 27 sales >$1k, $176k total. Noted: PlanetCannabis, GameWear, SkyCorporation, iSoft, caspi, ThoughtFlow, BoomCloud (com); M6 (cc); sorry, clever, MoneyChoice (org); Boston (furniture); interbank (io).

Feb 22, 2019

275 (>$100) sales, $720 average, $245 median, 47 sales >$1k, $195k total. Noted: founders (io); droop (de); edmc, playz, tigres, skog, HatOn, LiftLab, ImageLab, certified-toolbar, ActivePacket, ToddlerBed (com); ThinkEatSave (org); movie8k (me).

Feb 23, 2019

242 sales (>$100), $565 average, $257 median, 23 sales>$1k, $137k total. Noted: arcus, demotiz, cloudium, poex, ArtRoom, CashBall, VividImages, several sales BS+N and 5N (com); nebula (co); TheVideo (cc).

Feb 24, 2019

254 sales, $571 average, $233 median, 18 sales >$1k, $145k total. Noted: Mox, TV-trader (me); SavePic (net); fluent, LetsGetItRightCA (org); MarkInternational (info); 2301, cognisense, influencerz, NationalExperts, MemberWise, YogaBooks (com).

Feb 25, 2019

240 sales, $510 average, $288 median, 32 sales >$1k, $122k total. Noted: PrimeBet, DownToShop, AccessibilityInsights, HotBooks, DronePrix, DataGuy, crosstec, CryptoEdu, TexasTea, VSPS, purita,, carrieres (com); bernardini (net); gifmix (de).

Feb 26, 2019

252 sales, $620 average, $304 median, 34 sales>$1k, $156k total. Noted: 945, holocaust (net); pop (im); ChandlerProject (org); blackball, zuppy, NextDayMedical, BrandLock, TheInsuranceGuru, WordLand (com). Non-com take places 1, 2, 4! 

Discussion

In the daily reports I kept the information as reflected in that daily report. Some sales are added to the database after the deadline and therefore do not appear. Note that in these reports I give the number of sales and sales volume for those sales of $100 or more. Traditionally this was all that was available. Note that NameBio now give in their daily market reports a sales volume that also includes the sales under $100, explaining the difference from the values reported here.

Keep in mind that only certain venues report sales to NameBio. These venues represent a mix of wholesale (domain investor to domain investor) and retail (domain investor to end user) sales. The median sales price should be interpreted within that understanding. In my introductory guide to using NameBio I provide additional details on what sales are included in the database.  

This was an active week especially in number of sales per day – the highest set of values since I started tracking this information daily.  There were no truly large sales added to the database this week, however. As is normally the case sales in .com dominated although interestingly on the last day in the reporting period three of the top four sales were from other extensions. The sale of Mox(me) for $29,999 was the highest sale in that extension in some years.

I urge you to read the full Daily Market Reports at NameBio. I would like to thank Michael and others at NameBio that make this valuable database freely available to the domain community. We  have based the statistics reported here on only sales of value $100 and more, although the NameBio subscription plans allow you to study sales below the $100 price point.

Should you want to get my reflections on the NameBio reported sales on a daily basis follow me on Twitter @AGreatDomain.  In case  you missed the preceding weekly report it is here. I hope to produce a few more weekly reports over the next few days to get caught up.

About the author

Bob Hawkes

Domain analyst and commentator with particular interests in quantitative analysis, new uses for domain names, nontraditional end users, and bridging the gap between the domain community and end users. Background in science, research, education, outreach and communications, as well as almost two decades running a small home-based business. My first domain name acquisition was 2001. I hold a modest domain portfolio with legacy, country code and new extensions. Based in western Canada, but my domain outlook is global! My goal is to provide fresh insights and an evidence-based balanced outlook on the domain industry.

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