Analysis Selling

Weekly Domain Name Sales April 24 – 30, 2019

The brisk pace of domain sales continued this week with more than 275 domain sales every day in the reporting period. There were 30 or more sales above $1000 on five of the seven days. More than $110,000 in domain sales (>$100 value) exchanged hands each day. Keep in mind that the NameBio reported sales only represent a percentage of overall domain name sales.

These daily summaries (see below) summarize with format number of sales (above $100 in value), average price, median price, number of sales at or above $1000, and the total sales volume. That is is followed by a listing of about a dozen domain names that attracted our attention. At the bottom of the document  we discuss some trends we are observing in domain name sales.

Weekly Statistics

During the past week the number of sales (above $100) per day ranged from 278 to 365.

The highest average daily price was $2124 (although that corresponded with release of Sedo premium auction results). The lowest average daily sale price was $370. It was a week with much variability in pricing.

The median daily sale price, which is immune to impacts from a  few large sales, stayed within a very narrow range from $199 to $240. The median price varies only slightly from day to day.

The number of daily sales above $1000 ranged from 17 to 48.

The daily sales volume ranged from a low of about $110k to a high of about $773k (although that was influenced by Sedo auction results – the next highest volume was $247k). Note that the volume reported only includes sales above $100 in value – NameBio in their Daily Market Report now include all sales in their reported volume figure.

My Favourites

Each week I identify some names that stood out for me because they were creative, in important niches, or otherwise interesting. I also try to fairly represent the types of domains selling at significant prices during the week. While these are not exclusively the top sales from the week, most (not all) are selected from sales of $1000 or more.

My personal favourite names from this week AUS (tv), BerrySweet (com), bill (tv), cash (guru), CBDbotanicals (com), CoffeeTruck (com), containers (net), cooking (com), DialPeer (com), faucet (io), GoldenState (com), HappyX (com), HatchLabs (com), HealthMind (com), JobSnap (com), horizons (co), Jack (de), judgement (org), MicroCreditSummit (org), positivity (org), seereisen (de), student (biz), SUV (org), taxi (biz), TutorCircle (com) and WeCar (net).

Daily Summaries

Apr 24, 2019

365 sales, $677 average, $228 median, 48 >$1k, $247k. Noted CasinoEngine, EndlessSummer, ClubBoxer, heightened, TutorCircle, JobSnap, SearchFacts, FlexBet, MeteorShowersOnline, HappyX, HatchLabs (com); XCP (net); bill (tv); SchizophreniaForum (org).

Apr 25, 2019

364 sales (incl Sedo auction), $2124 average, $240 median, 47 >$1k, $773k Noted cooking, centric, presale, ZBO, UXV, beautiful-templates, DialPeer, 247golf, BerrySweet (many more) (com); seereisen (de); containers, BGA (net); SUV (org); taxi (biz).

Apr 26, 2019

321 sales, $681 average, $215 median, 31 >$1k, $219k. GoldenState, yeli, zgroup, MyMeals, WJ3, TheCowboy, agridata, actualized (com); Jack (de); AUS (tv); obvious, BarefootsWorld (net); Venezuela-US, vitamins-supplements (org); 88f (cc); faucet (io).

Apr 27, 2019

298 sales, $370 average, $199 median, 17 >$1k, $110k. Noted: continente, ZG99, verbania, apsy, AskKissy, iTipping, VirtualRealityStudio (com); UN-NGLS, WorldSexGuide, judgement (org); EWC (net) 5058 (cc). Slow day, all with prior sales down.

Apr 28, 2019

278 sales, $581 average, $208 median, 28 sales >$1k, $162k Noted: 47777, SleepShop, SolarPV, AllFun, FundWell, ViaStar, DealOnTheWeb, MedBrand, iFaucet, EnergyComparison, SmallCredit, SuperFriend (com); cash (guru); MicroCreditSummit (org); ind (tv).

Apr 29, 2019

295 sales, $491 average, $209 median, 34 >$1k, $145k Noted TongTang, EyeView, CoffeeTruck, ReportRight, LifestyleLiving, BeFamous, GreenYoga, CBDbotanicals, GeniusMakers (com); FinancialTaskForce, NPB, positivity (org); WeCar (net); LivingProof (de).

Apr 30, 2019

278 sales, $576 average, $209 median, 33 >$1k, $160k Noted WuTai, fashe, CaveMen, EasyEarth, HealthMind, WealthConsulting, LaunchWindow (com); strip (de); mel (ee); cocktail (eu); OpenGeoPortal (org); social, student (biz); MJJ (net); via (care).

Discussion

The trend of early 2019 for a healthy number of sales continued this week. The number of sales over $1000 also has been strong in 2019. 

While .com dominated the week’s sales, it was also a good week for .org, .de, .net, .tv and .biz. 

While .com dominated the week’s sales, it was also a good week for .org, .de, .net, .tv and .biz. 

One niche that was represented by several sales during the week was micro loans with sales such as SmallLoans (com) and MicroCreditSummit (org).

In the daily reports I kept the information as reflected in that daily report. Some sales are added to the database after the deadline and therefore do not appear. Note that in these reports I give the number of sales and sales volume for those sales of $100 or more. Note that NameBio now give in their daily market reports a sales volume that also includes the sales under $100, explaining the difference from the values reported here.

Keep in mind that only certain venues report sales to NameBio. These venues represent a mix of wholesale (domain investor to domain investor) and retail (domain investor to end user) sales. The median sales price should be interpreted within that understanding. In my introductory guide to using NameBio I provide additional details on what sales are included in the database.  

I urge you to read the full Daily Market Reports at NameBio. I would like to thank Michael and others at NameBio that make this valuable database freely available to the domain community. We  have based the statistics reported here on only sales of value $100 and more, although the NameBio subscription plans allow you to study sales below the $100 price point.

Should you want to get my reflections on the NameBio reported sales on a daily basis follow me on Twitter @AGreatDomain. In case you missed the preceding weekly report it is here. We will have the next weekly report here in about a week.

About the author

Bob Hawkes

Domain analyst and commentator with particular interests in quantitative analysis, new uses for domain names, nontraditional end users, and bridging the gap between the domain community and end users. Background in science, research, education, outreach and communications, as well as almost two decades running a small home-based business. My first domain name acquisition was 2001. I hold a modest domain portfolio with legacy, country code and new extensions. Based in western Canada, but my domain outlook is global! My goal is to provide fresh insights and an evidence-based balanced outlook on the domain industry.

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