Analysis Selling

Weekly Wisdom (June 26 – July 2, 2019): Multiword phrases, clever names in .com

I take a look at one summer week of NameBio reported domain sales. Most sales are in .com, although many other extensions had a few sales. Creative names and multiword phrases in .com caught my eye. The widening use of the .org extension continues.

This week I look back at NameBio reported domain name sales in the week from June 26 to July 2, to see what ideas for domain investors I could extract from the sales of the week. Overall sales activity was about normal for a summer week. Among the trends that I noticed were occasional sales of multiword phrases in the .com extension, and continued widening of the uses made for .org.

The week saw lots of .com sales and a smattering of sales across many different extensions. While the total number of sales in anything other than .com was limited, nevertheless some very nice names changed hands such as awesome (me), e (car), invitation (net), IT (de), money (com-au), subscribe (net), track (tv), victory (io), wall(et), We (de) and numerous others.

The investment niche figured strongly in the .com extension sales of the week, with GrowthInvesting (com), SmartInvestment (com), and ValueInvestment (com) all changing hands. 

Weekly Wisdom

Here is what attracted my attention in analyzing sales from the week covered by this report.

  • Clever wording in .com often finds buyers, with examples such as AirEMailer (com), AppyNews (com), EyeGuru (com), SocialCrawlytics (com) and zealth (com).
  • As we have noted in other weekly reports, .org is not just for nonprofit organizations. Some .org sales during the week that would seem to have business end-use include ArtBrut (org), JustMoney (org) and OpenSourceTemplates (org). 
  • Multi word phrases in .com sometimes find buyers as evidenced by the sales of KillSomeTime (com), MindYourBrain (com) and VowToBeChic (com).

Weekly Statistics

During the week the number of sales per day ranged from 259 to 328, about normal.

The highest average daily price was $2730, higher than normal. The lowest average daily sale price was a typical $472.

The median daily sale price ranged from $205 to $255 over the days in the reporting period.

The number of daily sales above $1000 ranged from 25 to 43.

The daily sales volume ranged from a low of about $139k to a high of about $797k. Note that the sales volume reported here only includes sales above $100 in value.

Daily Summaries

June 26, 2019 

328 sales, $645 average, $205 median, 43>$1k, $212k Noted: wall(et); track (tv); e (car); ArtAndMind (org); awesome (me); CelebratePotential (net); FlashSale, VowToBeChic, BicycleTools, RentThis, MusicIsPower, TheTrend, BeyondTheLens, CashWin (com)

June 27, 2019

292 sales, $2730 average, $215 median, 33>$1k, $797k Noted:  money (com-au); IT, TierMarkt (de); o (mr); crystals, FirstDate, replicate, IPH, SocialCrawlytics, BannerDesign, BuyEco, AppyNews (com); ClimateSaversComputing, BikeShepherd (org)

June 28, 2019

294 sales, $472 average, $255 median, 27>$1k, $139k. Noted: DebtCrusher, AppLabs, SparkMusic, TestingKit,  EyeGuru, BoldDirect, zealth (com); JustMoney (org); drive (tv); NYC, victory (io)

June 29, 2019

293 sales, $485 average, $208 median, 27>$1k, $142k Noted FlyMe, schooling, UpNet, VeganHealth, minicomputer, PinkPages, CBDisolates, NeonPoker, StressAway, BeClub (com); invitation (net); BNB (co); lederwerkzeug (de); OpenSourceTemplates (org)

June 30, 2019

259 sales, $622 average, $225 median, 25>$1k, $161k. Noted: partake, fuhei, 83199, ValueInvestment, SmartInvestment, InsuranceQuotes, BitLending, ChooseHappiness, FitnessDen, CandelaLabs (com); angles (org)

July 1, 2019

304 sales, $516 average, $243 median, 25>$1k, $157k Noted: 875888, dayy, OrganicBee, IslandVacation, CenterPay, GrowthInvesting, SalesSoftware, ChinaFlower, OrganicCleaners, RideWest, BioJobs (com); kelterei (de); beachhouse (net)

July 2, 2019

314 sales, $663 average, $215 median, 28>$1k, $208k. Noted: We (de); 3486, 889777, many 5N, accountancy, KillSomeTime, administrates, airemailer, choozy, MindYourBrain, nizza, EnviroMedia (com); IRI (net); ArtBrut, formatex (org)

My Personal Favourites

Each week I identify some names that stood out for me because they were creative, in important niches, or otherwise interesting. I also try to fairly represent the types of domains selling at significant prices during the week. While these are not exclusively the top sales from the week, most (not all) are selected from sales of $1000 or more.

My personal favourite names from this week include angles (org),  (org), AppLabs (com), ArtAndMind (org), awesome (me), beachhouse (net), BioJobs (com), BitLending (com),  BNB (co), (org), CashWin (com), ChinaFlower (com), ChooseHappiness (com), DebtCrusher (com), (com), e (car), EnviroMedia (com), FitnessDen (com), FlyMe (com), invitation (net), money (com-au), IT (de), OrganicBee (com), PinkPages (com), SparkMusic (com), subscribe (net), track (tv), wall(et), We (de), and zealth (com).

Notes:

Keep in mind that only certain venues report sales to NameBio. These venues represent a mix of wholesale (domain investor to domain investor) and retail (domain investor to end user) sales. The median sales price should be interpreted within that understanding. In my introductory guide to using NameBio I provide additional details on what sales are included in the database. 

I urge you to read the full Daily Market Reports at NameBio. I would like to thank Michael and others at NameBio that make this valuable database freely available to the domain community. 

We  have based the statistics reported here only on sales with value $100 and more, although the NameBio subscription plans allow you to study sales below the $100 price point.

Should you want to get my reflections on the NameBio reported sales on a daily basis follow me on Twitter @AGreatDomain

You can get links to previous weekly sales reports all on one page at DomainWorld.info

I hope all readers have a great week in domain investing. Don’t hesitate to leave comments or on how we could restructure the reports to make them more helpful to you.

About the author

Bob Hawkes

Domain analyst and commentator with particular interests in quantitative analysis, new uses for domain names, nontraditional end users, and bridging the gap between the domain community and end users. Background in science, research, education, outreach and communications, as well as almost two decades running a small home-based business. My first domain name acquisition was 2001. I hold a modest domain portfolio with legacy, country code and new extensions. Based in western Canada, but my domain outlook is global! My goal is to provide fresh insights and an evidence-based balanced outlook on the domain industry.

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.