Mike ‘Zappy’ Zapolin recently launched another website on a premium one word .com from his portfolio. This time it’s Huge.com – a new daily deals website tailored specifically for men. Huge.com works with retailers to put together excellent deals on things like sporting event tickets, electronics, car racing and outdoor gear to name a few things.
This is an interesting way to brand the Huge.com domain name. Huge.com currently services 20 cities (as well as a nationwide daily deal). While I think that daily deal sites are popping up a dime a dozen, I do believe there is some good potential with this brand, mostly because of the opportunity provided by the ultra premium one word .com domain name. The Huge.com concept is cool and guys will spend on a site like this if they know it exists, so creative and aggressive marketing will be key to growing the site.
Just a couple months ago Zappy co-launched Silver.com in a partnership deal with Northwest Territorial Mint. I enjoy watching a guy with such a premium portfolio building brands with some of these great .coms. Since his $7 million Beer.com sale, Zappy has since shifted his business prowess into high gear, at a point where many may have just rode off into the sunset.