Analysis Selling

Weekly Domain Name Sales April 3 – 9, 2019

Another week has rolled around, so this is the time to take a look at NameBio listed domain sales (of value $100 and above) for the 7 day period from April 3 – 9, 2019 inclusive. With more than 280 sales each day the pace continues strong in the first half of 2019. See the discussion section below for additional commentary on the week.

The daily summaries section below summarizes  each day in the format date, number of sales, average  price, median price, number of sales at or above $1000, and the total sales volume. It is followed by a listing of about a dozen domain names that attracted our attention. In some cases other brief comments are included. The data is based only on those sales of $100 and more.

Weekly Statistics

During the past week the number of sales per day ranged from 284 to 346, representing one of the more active weeks since this series began.

The highest average daily price was $621. The lowest average daily sale price was $418. Therefore while the week has active in  terms of number of domains sold, it was typical in terms of average sales prices.

With more than 280 sales every day, interest in domain names remains high. Average daily sales prices ranged $418 to $621, although median sales price about $225.

The median daily sale price, a better measure of prices an individual investor is likely to encounter, stayed within a very narrow range from $205 to $231. The median price varies only slightly from week to week.

The number of daily sales above $1000 ranged from 24 to 37. There were 280 or more sales above the $1000 level every day in the reporting period.

The daily sales volume ranged from a low of about $121k to a high of about $200k. This was a pretty ordinary week sales volume wise. Note that the volume reported only includes sales above $100 in value – NameBio in their Daily Market Report now include all sales in their reported volume figure.

My Favourites

Each week I identify some names that stood out for me because they were creative, in important niches, or otherwise interesting. I also try to fairly represent the types of domains selling at significant prices during the week. While these are not exclusively the top sales from the week, most (not all) are selected from sales of $1000 or more.

My personal favourite names from this week include 123 (movie), babylicious (com), CBDbotanicals (com), Chicago (info), complaints (org), CubeChain (com), cubes (net), DigitalDarwinism (com), DigitCoin (com), evaluate (org), gain (net), generic (org), Globalink (org), GoldRewards (com), latitude (io), mat (io), nylon (io), office (org), onions (com), OrganicAvenue (com), pueblos-espana (org), picasso (io), promenade (fr), RVLiving (com), SayCheese (com), SocialSharks (com), T (win), TVX (net), VanLand (com), VirtualCash (com) and WePrepare (com).

(Favourites included) …..cubes (net), DigitalDarwinism (com), DigitCoin (com), evaluate (org), gain (net), generic (org), Globalink (org), GoldRewards (com), latitude (io), mat (io), nylon (io), office (org), onions (com), OrganicAvenue (com)

Daily Summaries

Apr 3, 2019 

346 sales, $613 average, $228 median, 30 >$1k, $212k total. Noted: HLIO, FIKU, SAAV, onions, SocialSharks, CreditClean, LittleBirdie, TreeShop, LeftWing, GoldRewards, MarijuanaInvestments (com); nylon (io); 123 (movie); merch (net); complaints (org).

Apr 4, 2019

328 sales, $436 average. $216 median, 30 >$1k, $143k. Noted CubeChain, IO-Group, DigitalDarwinism, VanLand, DigitCoin, plantful, parte, BetterBook, BecomeADonor, ZSecurity (com); opinions, Globalink, CommercialCloset (org); 27kk (net); Chicago (info).

Apr 5, 2019

322 sales, $621 average, $231 median, 39 >$1k, $200k. Noted: T (win); evaluate (org); CBDbotanicals, SportsBettingApps, VirtualCash, elip, thumbo, 22mm, GunDog, BlessUp, DiverseMedicine, PersonalDoctor, MuchiePizza (com); WelcomeToRome (net).

Apr 6, 2019

290 sales, $418 average, $209 median, 24 >$1k, $121k. Noted ChefD, MilitaryDiscount, geomarket, InfiniteEnergy, BrandNewLabel, ITManagersBox, RVLiving, ShipBrook, IntegralMarketing, WePrepare (com); picasso, latitude, mat (io); TVX (net); asset (ly).

Apr 7, 2019

284 sales, $467 average, $215 median, 26 >$1k, $133k. Noted: sciencentral, heighten, verra, mossi, 2-8, OrganicAvenue, AWebSite, SpiritDay, BikeCyclingReviews, GreenSprout, WinBids, CoinsHub (com); generic (org); DVI (net).

Apr 8, 2019

292 sales, $570 average, $205 median, 28 >$1k, $166k. Noted: Ubuntu (io); office, RenewalTherapy (org); gain (net); babylicious, comba, SayCheese, TrendSpotting, EasyScan, HomeOrganized, MOSFET, HillStreet, GlobalAuto, BrainReader (com).

Apr 9, 2019

310 sales, $491 average, $218 median, 37 >$1k, $152k. Noted: breathless, pueblos-espana (org); TestPrep, NetConnect, AutoAway, EarthMine, TradeCentre, autosync, Y-G, OurPower, GiftIdeaLand, HelloColor (com); cubes (net); promenade (fr). 

Discussion

The trend of early 2019 for a healthy number of sales continued this week. The number of sales over $1000 also has been strong in 2019. The median prices continued to trend in a very narrow range not much different from $225.  

While the .com TLD has a good week every week, a number of other TLDs also were noteworthy. While I will do a full analysis later in the year, it seems to me that .org is on pace to have a significantly better than normal year, both in terms of sales over $1000 and sales volume.  I also see a trend of .org being applied more broadly, with pueblos-espana (org) representative of this.  I suspect the increased interest in .org is particularly being driven by end users outside the USA but don’t have firm evidence for this.

…. it seems to me that .org is on pace to have a significantly better than normal year, both in terms of sales over $1000 and sales volume.  I also see a trend of .org being applied more broadly, with pueblos-espana (org) representative of this. 

The .io domain names continue to sell fairly regularly. The 5 figure sale of T.win was by far the highest sale ever in that extension.   While we only have high value sales in .info from time to time now, the Chicago (info) is a nice name and nice sale.  I see city names as among the higher value types of .info domain names.

The 5 figure sale of T.win was by far the highest sale ever in that extension.

While sales continue to be brisk in hot areas like CBD and cryptocurrency topics, I also noted a trend recently toward cute names related to social media. DigitalDarwinism (com) and SocialSharks (com) might be representative of this trend. In 2019 the name cubes seems to be finding buyer interest, and this week both cubes (net) and CubeChain (com) sold. Organic and natural products have been popular in domain sales for some time, and sales like OrganicAvenue (com) add to that trend.

I also noted a trend recently toward cute names related to social media. DigitalDarwinism (com) and SocialSharks (com) might be representative.

We tend not to list many among our favourites but there were numerous sales of five and six number .com domains during the reporting period. 

In the daily reports I kept the information as reflected in that daily report. Some sales are added to the database after the deadline and therefore do not appear. Note that in these reports I give the number of sales and sales volume for those sales of $100 or more. Note that NameBio now give in their daily market reports a sales volume that also includes the sales under $100, explaining the difference from the values reported here.

Keep in mind that only certain venues report sales to NameBio. These venues represent a mix of wholesale (domain investor to domain investor) and retail (domain investor to end user) sales. The median sales price should be interpreted within that understanding. In my introductory guide to using NameBio I provide additional details on what sales are included in the database.  

I urge you to read the full Daily Market Reports at NameBio. I would like to thank Michael and others at NameBio that make this valuable database freely available to the domain community. We  have based the statistics reported here on only sales of value $100 and more, although the NameBio subscription plans allow you to study sales below the $100 price point.

I wanted to point out that I have started a new series on actionable recent developments in the world of domain names. You can read the most recent post in the series here.

Should you want to get my reflections on the NameBio reported sales on a daily basis follow me on Twitter @AGreatDomain. In case you missed the preceding weekly report it is here. We will have the next weekly report here in about a week.

About the author

Bob Hawkes

Domain analyst and commentator with particular interests in quantitative analysis, new uses for domain names, nontraditional end users, and bridging the gap between the domain community and end users. Background in science, research, education, outreach and communications, as well as almost two decades running a small home-based business. My first domain name acquisition was 2001. I hold a modest domain portfolio with legacy, country code and new extensions. Based in western Canada, but my domain outlook is global! My goal is to provide fresh insights and an evidence-based balanced outlook on the domain industry.

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